Discover Cambridge. It may sound like a simple proposition, but this is a city of contrasts.
There's tranquil Cambridge where you can relax on the banks of the willow-lined River Cam, home to punters and rowers alike, visit the Fitzwilliam Museum to admire Constables, Hogarths and Gainboroughs or dine in a Michelin-starred restaurant.
Then there's buzzy Cambridge, with its Grand Arcade shopping centre to designer boutiques and artisan markets, offering a comprehensive shopping experience. While culture vultures can catch some of music's biggest names alongside comedy acts, theatre and classical music at the lively Corn Exchange.
And let's not forget historic Cambridge and innovative Cambridge. In the University buildings, future Nobel prize winners apply themselves, while in the modern science parks, software and bioscience pioneers drive the city's robust micro-economy.
Cambridge is a great place to be. It's a bustling, prosperous, cosmopolitan city that attracts academics, students, tourists and businesses from around the world.
Life at Ceres puts you within easy reach of local, national and global designations - however you want to travel.
Easy local access provides a fast route to the M11 and A14.
Central London is just 47 minutes away - regular services take you to King's Cross St Pancras and Liverpool Street stations.
London Stansted, one of Europe's busiest flight hubs, is only 20 minutes away.
The new Cambridgeshire guided bus route provides a reliable, frequent local service. With buses running every 10 minutes at peak times, it offers easy access to the Science Park and Addenbrooke's Hospital from right on the Ceres doorstep.
Let's not forget the humble bike. Not only is the city geared up for cyclists, the station area by Ceres is too - 3,000 new spaces are planned to make it the UK's largest cycle storage park.
Internationally renowned for its knowledge-based micro-economy, Cambridge lives and breathes business - offering career-driven individuals access to an unrivalled employment opportunities.
The majority of the Cambridge workforce is employed in academia, healthcare and scientific research. As a result, the city has become the European hub for these sectors.
Its aptly named answer to California's Silicon Valley,'Silicon Fen', consists of many global high-tech and IT companies. Organisations such as Napp, Abcam, CSR, ARM, CamSemi, Jegex and Microsoft (who recently created their first research laboratory outside of the States).
Cambridge University proudly holds the title as the world's leading university for the second consecutive year - and is part of the city's DNA. Its courses are as diverse as the architectural character of its colleges. Outstanding in both respects.
World famous for its academic achievements as well as its chapel, choir and Christmas Eve service. Famous alumnus: John Maynard Keynes.
A centre for learning for over 550 years, the college's two halves are joined across the River Cam by the famous Mathematic Bridge. Famous alumnus: Stephen Fry.
Noted for its 'traditional' style, this college boasts a well-regarded candlelit formal hall, where students dine every evening. Famous alumnus: Samuel Pepys.
Trinity Hall College
One of the prettiest colleges, Trinity Hall has an atmosphere of intimacy, tradition and social spirit. Famous alumni: Stephen Hawkins and Andrew Marr.
From high street favourites and high-end designer boutiques, to artisan shops and markets, Cambridge is a shoppers' paradise. What's on offer is as diverse as the shopping areas themselves.
Discover over 60 fashion, beauty, home and technology retailers on three spacious floors - from John Lewis to Apple, All Saints to Sanctuary Spa. You may even catch a catwalk show!
Traders have had stalls here since Saxon times. Nowadays, you'll find everything from books and second-hand bikes to clothing and CDs. And when you fancy a breather, there's the square's fountain seating area.
But that's not all. On Sundays, the square also hosts a flourishing arts, crafts and food market. Chat to the talented local artists or take home some organic fare from nearby producers.
The choice of delis, cafés, pubs, bars, restaurants and fine dining establishments in Cambridge is virtually endless. There's literally something for everyone, for every taste, for every occasion. Enjoy.
Arts and Culture
Cambridge has a rich and diverse cultural offering, with world-class collections of art and antiquities spanning centuries and civilizations on view at the Fitzwilliam Musuem.
Whilst The Corn Exchange has a varied programme of live events, including rock and pop concerts, comedy and West End musicals along with much more.