The campaign put in place by the marketing team ensured it reflected the developments values: vibrant, authentic and eclectic, and it championed the local creative community! Unique local artwork inspired different phases of the development, which you may have seen on the Fish Island Village website, on our brochures and hoarding, or even in the marketing suite, where we display a selection of art from local artists.
Speaking about the campaign, the National Housing Award judges commented:
“The Fish Island Village marketing campaign was a fabulous initiative that delivered amazing outcomes for a truly inspiring development that outperformed expectations. Creative talent was encouraged to influence marketing collateral, and a range of visuals from hoardings to sculptures were created by local artists who had an investment in the community, as well as providing them with an opportunity to professionally develop. The campaign is a result of a wonderful partnership, with the development offering a range of tenures from entry level to family sized homes, leaving a lasting positive legacy”.
The development created in partnership with Peabody is a vibrant canal-side community set in the heart of Hackney Wick, offering a stylish and contemporary collection of one, two and three-bedroom apartments. A selection of the new homes also benefit from beautiful canal-side views.
Fish Island Village also provides the community with innovative workspaces managed by social enterprise The Trampery, in addition to commercial space, a resident’s gym and modern courtyards.
Find out more about our new homes at Fish Island Village today by calling our team on 020 3906 1950, or by visiting www.fishislandvillage.co.uk.
Congratulations to our team on this fantastic achievement!
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